4 Things You Need to Know About Your Top Accounts (if you want them to stay that way)
A Short Attention Span Sales podcast
March 6, 2020 | Bill Farquharson & Kelly Mallozzi
We all have top accounts, those clients who make up a double digit percentage of our sales volume. Lose any one of them and it creates a significant void. This Short Attention Span Sales podcast tells you how to keep and even grow these anchor accounts by sharing 4 things you must know about them. It’s not enough to simply understand their buying cycle and when the next big order is coming up. Today, sales people have a greater responsibility for more indepth knowledge.
Need sales? Check out Bill’s 25 Best Print Sales Tips Ever! book, info on his live presentations, and weekly coaching benefits as well as Kelly’s website for content development and coaching. Bill and Kelly’s book, Who’s Making Money at Digital/Inkjet Printing…and How? is available on Amazon.
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