OMG! My Market Is Gone! Now What?
A Short Attention Span Sales podcast
May 22, 2020 | Bill Farquharson & Kelly Mallozzi
If you are buying into the “It will take time, but we’ll get back to normal” theory, you should seriously consider spending time on this question, “What if my market is gone?” All of us would love to think once the dust settles, business will return as it was. The truth is, no one knows what comes next and you need to be prepared for the possibility that your client base (read: target market) will look nothing like what it did before the world got COVID19-ed. Where does that process start?
Funny you should ask.
In this Short Attention Span Sales podcast, Bill Farquharson and Kelly Mallozzi give you some brain candy to chew on, questions to ask, and shine a light on a subject few are talking about but many are waking up to find. Give this subject 20 minutes to avoid getting blind-sided by reality.
Want more? Go to BillFarquharson.com or contact Bill at 781-934-7036 or
Need sales? Check out Bill’s 25 Best Print Sales Tips Ever! book, info on his live presentations, and weekly coaching benefits as well as Kelly’s website for content development and coaching. Bill and Kelly’s book, Who’s Making Money at Digital/Inkjet Printing…and How? is available on Amazon.
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