When a Print Buyer Becomes a Print Champion November 1, 2019 | Bill Farquharson & Kelly Mallozzi Matthew Parker knows a lot about print. He's seen both sides of the equation: Buying it and being a cheerleader for it. In his current role, he teaches print sales people how to overcome the
Bill's Stories From the Road: You Can't Make This Stuff Up (3 of 3) October 25, 2019 | Bill Farquharson What happens when you take an outgoing personality, put it on the road, and let a few decades pass? Well, you get a story or two to tell. Bill has shared some stories of his early sales days and
Why Reps Aren't Selling Digital/inkjet Printing. Part Two: The Rep's Responsibility October 17, 2019 | Bill Farquharson & Kelly Mallozzi with Cliff Hollingsworth Okay, so we've talked about how to transition to digital/inkjet print sales. Then came that email from a thoroughly freaked out
Why Reps Aren't Selling Digital/Inkjet Printing. Part One: Management's Responsibility October 4, 2019 | Cliff Hollingsworth with Bill Farquharson & Kelly Mallozzi In a previous SASS episode, Transitioning to Digital/Inkjet Printing, Cliff Hollingsworth, Business Development Coach for
Transitioning to Digital/Inkjet Printing September 13, 2019 | Bill Farquharson with special guest Cliff Hollingsworth A great deal of thought and consideration goes into the choice of a digital/inkjet press. The final decision is not the end of the process, however, but rather the first step.